Privacy Policy

By MCLA, The Lax Mag
10/19/2007 - 7:32pm

MCLAMAG.com Privacy Policy
At MCLAMAG.com we appreciate your readership and value your personal privacy. We respect the personal nature of the information you provide us on our web site and acknowledge the importance of protecting this information. In adopting this privacy policy, our intent is to balance our legitimate business interests in collecting and using your personal information with your reasonable expectations of privacy. The policy may be revised or updated at any time and we encourage you to check back often to ensure that you are familiar with the most recent version and the terms of our policy.

When does MCLAMAG.com collect my personal information?
You may provide personal information to MCLAMAG.com in one of three ways: (1) by sharing your name, address and email when subscribing to the magazine, (2) by sharing personal information when you provide questions through the mailbag, (3) or by sharing personal information when you buy merchandise. We may also ask for other information at other times but at no time will you be required to share any information other than your email address to gain complete access to our site.

In addition to personal information - such as name, street and e-mail addresses, and telephone numbers - we may also collect information that is in no way personally identifiable. This may include the operating system you are working on, the Internet browser you are using, the domain name of your Internet service provider, and the web sites you visit directly before and after your visit to MCLAMAG.com.

How does MCLAMAG.com use my personal information?
The more we know about you, the better we are able to customize our web site to suit your personal preferences and interests. The e-mail address you provide may be used by MCLAMAG.com for contacting you for editorial purposes or to advise you of any changes to our site.

To maintain a site that is free of charge, we may display advertisements on our web site. At no time does any party other than MCLAMAG.com have access to your personally identifiable information, and you will never be contacted by any party other than MCLAMAG.com. The only exceptions to the foregoing are that we may disclose personally identifiable information (i) in response to legal process, for example, in response to a court order or subpoena, (ii) in response to a law enforcement agency's request, or where we believe it is necessary to investigate, prevent, or take actions regarding illegal activities, suspected fraud, situations involving potential threats to the physical safety of another person, violations of our terms of use, or as otherwise required by law, or (iii) in the event we are acquired by or merged with another company.

Non-personally identifiable information (such as stated above) may be shared in aggregate form with our advertisers or marketing partners but your personally identifiable information will never be disclosed to them.

Who else has access to my personal information?
The ads appearing on MCLAMAG.com are delivered to you by our Web advertising serving partners. Information about your visit to this site, such as number of times you have viewed an ad (but not your name, address, or other personal information), is used to serve ads to you on this site. And, in the course of serving advertisements to this site, third party advertisers may place or recognize a unique cookie on your browser.

Third parties and web sites that we link to on our site may also collect or use information about you while you are on their sites. The information practices of other companies or people that MCLAMAG.com does not employ or manage are not covered by this privacy statement.

Is there anything else I should know about my privacy and MCLAMAG.com?
We advise you to use your discretion in sharing information about yourself on the Internet. All information sharing is optional and done so at your own risk. Privacy is a very personal matter and we encourage you to be careful and responsible when disclosing personal information online.